Create an offer

Decide what a new customer is worth to you, and LocalReef fits everything else inside that. You will see the exact cost before anything goes live.

What will the customer receive?

This is what appears on the offer in the app.

A free item
Usually your best deal — high perceived value, low real cost.A percentage offA fixed amount off

Item

Menu price

What it costs you

We budget on what it costs you, not the menu price. A $12.00 appetizer that costs you $3.00 buys a lot of goodwill for very little.

Minimum purchase

Paid only when a purchase is verified at your counter — never for a signup.

A fixed amount
Typical for a restaurant: $2–$4.A percentage, capped
Better when bills vary a lot.

Referrer earns

The most you are willing to spend to win one new paying customer. Everything above fits inside this — it is not added on top.

A typical bill here

Willing to spend

Which is

$7.50per customer

On a $60.00 bill

Customer pays$60.00
They receive (menu price)$12.00
Which costs you$3.00
Referrer earns$3.00
LocalReef fee$1.50
You receive$52.50

Cost to win this customer$7.50

12.5% of the bill · your budget is $7.50

Exactly on your $7.50 budget

Try a different bill$60

Worst case $7.50. However large the bill, this offer can never cost you more than that.

These figures come from the same calculation LocalReef runs when a purchase is verified, so what you see here is what you will be charged.